News – We didn’t get any requests for videos, so we won’t do them today we talk about tweaking your website.
Tutor Business 101 – Part 9
Content –
Whenever you post something on your website, Facebook or anywhere else on the internet, that is content. Content helps you in so many ways, good content gets shared and keeps people coming back to see what else you’re saying. Bad content does the opposite.
I’ve talked about it before, but selling your stuff every time you post something will run people away. Let’s pretend for a moment that I’m a high school Math tutor and I want to find some more students to help grow my business.
The first thing I would do is get a calendar. I would then decide how often I would post, I would suggest at least three posts a week. My schedule might look something like this.
Monday – Geometry tips
Weds – Algebra 1 tips
Friday – Advanced Math Tips
Monday – Math tests
Weds – Formulas and you
Friday – Tutor testimonials
Then I would start back over with Monday.
Teaching posts you want to teach something. You have knowledge, you want to show someone reading your blog that you know what you’re doing and can help them improve.
The hardest part of this will be following your calendar. Everything in the world will come up, don’t let it, set aside 20 or 30 minutes on the days you’ll be posting and just do it.
After you post the article on your blog, post a link of it to Facebook, Pinterest and any other social media sites you’re involved in.
Reminders –
Set some goals for this summer. How many new tutor students do you want? Think of a number and then develp a plan for how you’re going to get them.
Useful URLs – tips for blog posting – http://www.problogger.net/how-to-write-great-blog-content/
Quote – Nothing in this world can take the place of persistence. Talent will not: nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not: the world is full of educated derelicts. Persistence and determination alone are omnipotent.Â
Calvin Coolidge
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