One of the most difficult parts of starting a tutor business is figuring out what to charge. If you don’t charge enough, then folks think that you don’t know what you’re doing. Charge too much and people will look elsewhere to find a tutor. Here are some tips for setting your price.
- Do a survey of tutors in your area, create a spreadsheet with your competitors and list the prices for their services.
- Next to the price listings, make sure to note what each of the different tutor companies offer – remember you’re going to be in competition with them.
- When I started, I chose a price that was in the middle, the average price, then I made sure to list what I offered that the other companies didn’t. Offer something that your customers would value – tutoring on the weekend, morning tutoring, tutoring at your home, theirs, a neutral site. Homework help, etc. You get the idea, stand out from the crowd.
- Make sure you list your credentials.
Here are a couple of other articles we wrote about figuring out how much to charge –
http://cleverapple.com/tutor-business-some-different-pricing-strategies/
http://cleverapple.com/tutoring-figuring-out-what-to-charge-part-1/