Our goal this year is to help you grow your business. We plan on sending a newsletter out every couple of weeks – we also plan on posting the off weeks on our blog (on Thursday) – the blog is here.
http://cleverapple.com/our-blog/
Targeting the right people is super important to getting new students no matter if you tutor high school math or how to crochet. This week we’re going to begin an exercise in doing just that. We’ll continue to use our NCLEX site as the guinea pig, that way when we give you suggestions and things to do, we’ll do those as well and share our results.
First get a sheet of paper (or a notebook you’ll use just for this). First list all of the subjects you tutor, then list all of the different types of students that you tutor. So if you tutored high school Math you would list all of the different types of Math you tutor (Algebra, Geometry, etc), then students would be Freshmen, preparing for the ACT etc. Next I want you to think this week about what you like tutoring the most or the segment you serve. Think about your tutoring services or products and then I want you to choose your favorite. For me I like to tutor students that have failed their NCLEX, helping them to pass it makes me so happy. Today’s task isn’t super hard but it is really important, so spend some time and then choose one.
Getting Students –
Review your goals. How many new students do you need to reach that goal, now break it down to contacts. How many contacts does it take you to get a new student. So if it takes you 20 contacts to get a student and your goal is 2 new students each month, you’ll want to contact 40 people. Now break those down into days – how many do you need to contact?
Business Tip –
Need a spreadsheet for your mileage – here is a free one – https://www.vertex42.com/ExcelTemplates/mileage-tracking.html
Mile IQ is a great app you can get – https://www.mileiq.com/
Reminders –
It is the beginning of the semester, a great time to do some advertising in your schools about your tutor program. Need some ideas – here are more than a couple – http://cleverapple.com/?s=getting+tutor+students
Enjoy your week!