The day got away with me yesterday before I had a chance to send this. Busy is good though so no complaints here. We continue our discussion of getting more students for your tutor business. If you have a tip you would like to share with us we would love to hear it. You can send it to us in a note (newsletter subscribers can just hit reply to this email) or you can leave a comment.
Starting Out – Advertising with tear sheets
I know you’ve seen the before on a bulletin board, the pieces of paper offering a pull tab with a phone number for grass cutting or even tutoring. We’ve talked quite a bit about them in our blog before but I would just like to give you some additional tips.
Make sure you include the Who, What, Where, When and How.
Who you are, what subjects you tutor, when you can tutor those subjects, where you can tutor them at, how much is it and how can they contact you.
Include a testimonial if you have it. Also give them a reason to call you today. People are busy, so they may take your number, but forget to call you, so you’ll want to give them an incentive to call today or this week.
Make your ads unique and change them every week or two. Here’s an example.
Clever apple tutoring is accepting new students for the fall semester. We tutor high school and college students in any Math or Science class. We tutor Monday thru Sunday. Prices start at $20 / session. Spots are filling up fast. Call this week and receive a five weeks of tutoring for the price of four.
Call
Email
Visit our website
A few Tutor Students – more about getting referrals from current tutor clients.
I received a few comments from last weeks article, questions about how do you ask for a referral from a current tutor student, so I thought I would talk about that a bit more this week. Most of the questions were related to when do you ask them for a referral, I’ve listed a few ideas below. If you have any you would like to add, please let us know.
1.     Ask them during the initial tutor signup. Let them know they can earn money by sending students to you. Give them brochures and business cards. I like to include on those cards a couple of things that let me track things easier. All referrals get the same bonus, the first tutor session free. I then include the person’s name on the card or brochure, this helps quite a bit in tracking where your new students are coming from.
2.     Remind them every time you bill them. Just a gentle reminder that you still have spots open.
3.     Make a page on your website, include links in your email signature.
Inspiration – Your present circumstances don’t determine where you can go; they merely determine where you start.
Nido Qubein
Online
Creative Commons and everything you wanted to know – this is especially important as you use (or think you can use) things like pictures on the web, can you use them. This will help you figure it out.
http://www.freetech4teachers.com/2013/08/by-request-primer-on-creative-commons.html
Follow us / more information.
You can find much more information on our blog. Just use the search box and type something in, you may be surprised at what you find.
http://www.cleverapple.com/blog/
Hope you have a wonderful day.