Hope you are having a wonderful week. For whatever reason falling back for the time change doesn’t hit me until Midweek. Yesterday at 6pm I honestly thought it was midnight… does
that ever happen to you?
We got a couple of questions from our visitors this week we would like to share.
1. Do I need to be ‘certified’ in order to tutor.
You do not need to be certified in order to tutor. I started tutoring in college to make money to help pay the bills. I started out tutoring as part of a work study program. I tutored mostly nursing students and helped them mainly with Anatomy and Microbiology. Every student I tutored wanted ‘extra’ help, so I started doing that. The reason why they wanted more help was I could explain things well and they passed tests.
In order to be a ‘good’ tutor you need to be able to explain a subject and help students make better grades. Do you need a certificate in order to do that? Of course not.
There are certification programs online and unfortunately the only thing you need to do is pay them a fee. To me that really isn’t a certification anyway.
2. What are the differences between the new tutor program and the old.
We launched our new tutor program a couple of weeks ago and we had a regular viewer who was wondering what the difference is.
The tutoring guide – includes our pdf, videos and the 90 day quick start email series. Cost $97.
The online tutoring program – includes everything in the tutoring guide plus a 9 module course about online tutoring. We take you from setting up a website, getting traffic to your website, and give you some guidance on three different solutions you can use to tutor online. We’re still working on the final videos for the series but we have about 40 videos – most of them 5 – 10 minutes in length. We also have a neat membership site where you can access everything on your computer, iPad or phone. Cost thru November is $149 – (and there is a payment plan). After November I’m not sure what we’ll raise it to, probably $179.
Hopefully that explains things a bit – if you have any further questions let us know.
We are continuing our improve your tutor business series this week. This week it’s all about decreasing your expenses. Here are the links to the past articles in case you missed them.
Advertising is the lifeblood of your business. You have students that will be leaving you, so you need a way to get more students. One of the easiest ways to do this is thru advertising. Unfortunately many people when you ask them have no idea how wellÂ their advertising is working (or not). You should be expanding your advertising dollars on things that are working and removing things that don’t work. So how can you do that?
Track your advertising.
We talk in our guide about tracking your online advertising. Tracking your online advertising is pretty simple.
1. Make sure you have an analytics tool installed on your website.
2. Create a tracking url – and make sure it works. We talk about this in depth in the guide.
Offline advertising is a bit different.
1. Ensure each of your bits of advertising has a unique way to track it. I use tear off flyers. Putting a unique code on the part they tear off with the phone number helps. Make sure in your advertising you include something like “Mention this ad and you’ll get 10% off” or a free session, or a month of tutoring for $x or a months homework help for… you get the idea.
2. When you get a lead (someone calls you) make sure that you ask them how exactly they found you.
As always if you have any questions you can feel free to email us (you can just reply to this email if you subscribe to our newsletter), if you found this on our blog or facebook you can use the comments section.
We’ve completed the limited testing for our online tutor guide – you can now order it if you wish. We’ve made it available to you first. You can find details about it at the link below. We have a payment plan too.